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Brand Power Direct 101 · Now Available

Now Available

Brand Power Direct 101: Harness the Psychology of Your Brand

By Rhett E. Butler

A practical guide to the psychology, positioning, and strategic systems behind brands that earn attention, build trust, and influence choice.

Format
Paperback
Availability
Now Available
Where to buy
Amazon and Barnes & Noble

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Brand Power Direct 101: Harness the Psychology of Your Brand by Rhett E. Butler book cover

Who it is for

  • Entrepreneurs and founders competing on price instead of perception.
  • Consultants and creators whose expertise is hard to explain quickly.
  • Executives leading organizations whose story has drifted.
  • Marketing professionals and personal brands building durable recall.
  • Organizations undergoing repositioning.

Buying the book

Where can I buy the book?

Brand Power Direct 101 is available on Amazon and at Barnes & Noble. Each store handles its own checkout, shipping, and returns.

I placed a preorder directly on this site. What happens now?

Your order keeps the terms you ordered under. For questions, email brandpowerbooks@gmail.com.

Is Brand Power Direct 101 the same as Brand Power 101?

No. Brand Power Direct 101 is the book. Brand Power 101 is the foundational executive-education program offered by Brand Power Institute.

See book purchases for details.

Beyond the book

Continue through Brand Power Institute.